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← Riya Batra

professional
experience

A timeline of the studios, brands and teams I’ve worked with, from founder’s-office generalist work to on-set makeup and styling.

where i’ve worked

Most recent first

May 2026 – August 2026

Branding and Creatives, Founder’s Office

BlueThread Brands

  • Collaborated directly with the founders to develop POV, a pre-launch café, and Durva, a fashion label.
  • Designed POV’s core visual identity from the ground up, producing packaging systems, labels and launch materials.
  • Structured the café’s initial menu, managing item naming, pricing strategy and R&D for signature products.
  • Created digital graphics and edited campaign content for Durva, supporting the brand’s festive collection launch.
  • Managed daily operational requirements and coordinated with external vendors to keep the project on schedule ahead of launch.

February 2026 – May 2026

Junior Talent Manager

Purple Thoughts

  • Managed schedules, booking logistics and daily requirements for a roster of signed models.
  • Directed in-house photoshoots and planned visual content to build and expand model portfolios.
  • Supported live event execution and on-ground scouting for Open Scouting events in Delhi and Mumbai.

August 2025 – January 2026

Content and Creatives Intern

Estée Lauder

  • Supported digital and campaign photoshoots for brand portfolios including Smashbox, Bobbi Brown, Too Faced, Estée Lauder and Clinique.
  • Worked as makeup artist on set while contributing to overall creative direction and photography.
  • Produced social-first visual assets for digital platforms, incorporating AI generation tools for audience-specific content.

March 2025 – June 2025

Creative Lead

Amarris

  • Established the brand’s visual identity prior to launch, designing the logo, wordmark and core packaging systems.
  • Wrote the brand guidelines and defined the initial social media content strategy.
  • Mentored a two-person junior creative team, reviewing their daily graphic and video editing output.

2022 – 2025

Fashion Styling Assistant

Freelance

  • Contributed to visual direction and styling for advertorial shoots used in Zomato District’s content bank.
  • Provided personal and event styling for King and Abhay Deol, and styled music videos for King and Adhyayan Suman.

2023 – 2025

Makeup Artist

Freelance

  • Worked across commercial, editorial and test shoots, adapting technique to each creative brief.